Ken McCarthy formed E-Media, which is now known as Amacord, Inc., before the world even recognized internet businesses. A marketing genius, Ken McCarthy took on the internet before there was even a guide to internet marketing. In a sense, you could say that he is man that laid down the foundation and wrote the rules. He made sure the he was involved in almost every part of the planning that went into turning the internet into the massive market we know today.

Just about anything that we use to market businesses on the internet, Ken McCarthy has played a part in its development. From websites to marketing strategies, he was dedicated to helping everyway possible. Even before the internet he was a marketing consultant in the offline direct marketing world. Launching in 1989, Marketing Solutions provided consulting service to small and medium scale companies all over the United States.

Owning and operating Marketing Solutions offline helped prepare him for the role he played in the early days of internet marketing. Ken McCarthy had developed such a skill for marketing and knew that if these skills could be practiced on the internet, it would change marketing forever. Once he sat down to start working out a plan, he quickly realized that the internet offered a lot more benefits than traditional offline marketing.

Since venturing onto the internet, Ken McCarthy has been able to expand his business significantly. To increase sales and the internet marketing popularity he wrote the first book ever released in America on internet marketing called “The Internet Business Manual”. He also worked as a consultant for NEC’s Biglobe (the largest internet company in Japan) from 1996 to 2001.

Ken holds seminars at least twice a year that are always completely packed with people who can’t wait to hear his lecture. He is a well respected man in the marketing industry being considered a charming, soft spoken gentleman. It is no doubt that he has helped change marketing forever by opening up this whole new world, the internet.